CJ Mares é nova queridinha das multimarcas de São Paulo

A recém-inaugurada CJ Mares, aberta em 5 de novembro, tem deixado quem passa por lá de queixo caído. A liga é fruto da joint venture entre o Cidade Jardim e a empresária Érika dos Mares Guia (na qual a JHSF possui 70% do business e Érika, 30%). O projeto é grandioso: a festa de inauguração contou com show da cantora norte-americana Dionne Warwick, jantar preparado pelo buffet L’Épicerie e uma linda decoração com orquídeas.

A multimarcas de 800 metros quadrados, projeto da arquiteta Carolina Proto,  fica no térreo do Shopping Cidade Jardim, em São Paulo, e reúne curadoria impecável de mais de 70 marcas de 15 países, muitas delas inéditas e exclusivas, como a australiana Zimmermann e a inglesa Temperley London. “O propósito da CJ Mares é que o cliente tenha uma experiência completa na loja: comprar, comer, ler, experimentar e, claro, se divertir. Trata-se da tradução de simplesmente estar em casa”, define Érika.

E tem mais: a Dolce & Gabbana marca presença com um corner de 70 metros quadrados com peças selecionadas pela proprietária; a brasileira Adriana Degreas desenvolveu uma coleção de vestidos exclusiva para a loja; a sala para roupas de festa traz grandes designers de alta-costura, como a italiana Alberta Ferretti. Na área exclusiva de joias, as brasileiras brilham: Anna Rocha & Appolinario, Monica Botelho, Ju Bochner, KG Brand, Savine e Bitti.

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